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Behind The Scenes: Crafting The #1 Guide To Drafting A Solid & Legally Binding Prenuptial Agreement

Dec 20, 2024

 

The creation of my prenuptial agreement course has been an incredible journey—one filled with hard work, collaboration, and a deep desire to provide meaningful guidance for men considering marriage. This course is not just a product; it’s a culmination of my personal experiences, insights from top legal professionals, and a commitment to helping men navigate one of the most significant decisions of their lives. Here’s a behind-the-scenes look at how it all came together.


The Vision

The idea for the course came from recognizing a critical gap in the way men approach marriage. Prenuptial agreements often carry a stigma, but they are an essential tool for fostering transparency and safeguarding assets. I wanted to break down the misconceptions and present this topic in a way that is accessible, relatable, and empowering. The goal was clear: create a comprehensive guide that equips men with the knowledge and tools to make informed decisions about their future.

Building the Team

To bring this vision to life, I collaborated with some of the most reputable experts in the field:

  • A Marriage and Family Therapist: This professional emphasized the importance of emotional readiness and communication in marriage, sharing insights into premarital and post-marital therapy.


  • An Attorney with 20+ Years of Experience: Specializing in divorce law, this expert provided detailed advice on crafting ironclad prenuptial agreements.


  • A Nationally Renowned Divorce Attorney: Their perspective on legal strategies added depth to the course.


  • A Top 40 Under 40 Attorney: Focused on Community Property States, co-parenting, and child custody, they brought clarity to complex legal topics.


These experts were instrumental in ensuring the course was not only legally sound but also approachable and practical.

Recording the Content

The course was recorded in a podcast-style format, where I had the privilege of interviewing these experts. Each session felt like a masterclass. The conversations were candid, insightful, and packed with actionable advice. As we recorded, I was struck by how much ground we were covering—from the basics of legal terminology to nuanced discussions about co-parenting and choosing the right attorney.

Structuring the Course

Organizing the content was one of the most challenging yet rewarding aspects. I wanted the course to flow naturally, guiding participants from foundational knowledge to more advanced concepts. The final structure includes:

  1. Introduction to Prenuptial Agreements: Dispelling myths and setting the stage.

  2. Legal Fundamentals: Breaking down essential legal concepts.

  3. Emotional Preparedness: Insights from the therapist on navigating relationships.

  4. Drafting the Agreement: Step-by-step guidance from the attorneys.

  5. Navigating Challenges: Addressing co-parenting, child support, and custody.

  6. Choosing the Right Legal Representation: Tips for finding an attorney who aligns with your needs.

Behind the Camera

Deciding how to present the course visually was another important decision. Should I appear on screen with the guests, or should the focus remain entirely on them? Ultimately, I chose a mix of both. This approach keeps the focus on the experts while also connecting participants with me as the course creator.


Marketing the Course

Bringing the course to market required strategic planning. I developed a cinematic and emotionally gripping ad campaign featuring a conversation between two attorneys about the hidden complexities of marriage contracts. This video aimed to grab attention and drive home the importance of prenuptial agreements. Paired with targeted Facebook ads, the campaign has been instrumental in building interest and gathering sign-ups.

Early Access and Feedback

To build momentum, I offered early bird access at a discounted rate. The feedback from early users has been invaluable, providing social proof and insights that have helped refine the course. Hearing participants share how the course has transformed their perspective on marriage has been incredibly fulfilling.

The Waitlist and Launch

The waitlist page was designed to engage potential participants even before the course officially launched. It includes an introductory video, a trailer featuring the experts, and a checklist exercise to help men think critically about their financial and emotional readiness for marriage.

As the December 1st launch date approached and performed better than expected, I’m both excited and humbled. This course is more than just a guide; it’s a resource that I hope will empower men to approach marriage with confidence and clarity.

Final Thoughts

Creating this course has been a labor of love. It’s a testament to the power of preparation and the importance of having honest, informed conversations about marriage. I’m deeply grateful to everyone who contributed to this project and to those who have supported it from the beginning. My hope is that this course will make a meaningful difference in the lives of those who take it, equipping them with the knowledge and tools to build strong, secure, and successful marriages.

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